Dubai shopping festival

The Dubai Shopping Festival (DSF) is one of the world’s largest retail and entertainment events, held annually since 1996. Organized by the Dubai Festivals and Retail Establishment (DFRE), DSF transforms the city into a shopping paradise with discounts, promotions, and exclusive product launches across malls and souks.

Beyond retail, DSF is a cultural extravaganza featuring concerts, fashion shows, fireworks, raffles, and family activities. International and local brands participate, attracting millions of visitors who take advantage of tax-free shopping combined with global luxury.

The festival significantly boosts Dubai’s tourism and retail sectors, contributing billions to the economy. DSF reflects Dubai’s reputation as a global shopping capital, offering both luxury experiences and affordable deals.