(Credit - Manchester City FC)
Manchester City and Trendyol Announce Global Partnership
Manchester City has signed a global partnership agreement with Trendyol, designating it as the club’s Official Online Marketplace Partner. This partnership, announced on August 13, 2026, will see Trendyol work with the Club to create bespoke content and campaigns, in addition to having a presence across the Club’s digital and social platforms, and branding at the Etihad Stadium. Manchester City’s fans and Trendyol’s customers will be directly impacted by this partnership, as it aims to expand Trendyol’s international brand footprint and leverage Manchester City’s global digital fan base.
Trendyol, one of the world’s leading e-commerce platforms, was founded in Istanbul in 2010 and now connects more than 40 million customers with over 250,000 sellers across a growing international footprint. As an official sponsor of the Turkish National Football Teams and the title sponsor of the Turkish Süper Lig and the First League, Trendyol continues to grow its sponsorship portfolio with some of the most recognised properties in global sport.
The partnership between Manchester City and Trendyol is part of the club’s efforts to expand its global reach and engage with its fans worldwide. With Trendyol’s presence in the UAE market, this partnership may also have implications for Manchester City’s fans and business partners in the region.
This announcement is the latest development in Manchester City’s sponsorship agreements, following previous partnerships with companies such as Masdar and Xylem. As the club continues to grow its global presence, it is likely that we will see more partnerships and agreements announced in the future.
