Dh8,499 Foldable iPhone Duo Leads Apple’s New UAE Lineup
Apple shoppers in the UAE can now place order reservations for the company’s newest hardware, led by a foldable device that pushes flagship pricing into four-figure territory. Official pre-orders opened on September 12 at 4:00 PM local time, ahead of full in-store availability scheduled for September 18 across UAE markets. The rollout represents a major structural shift in the product stack, with new hardware price points spanning from Dh549 up to Dh8,499.
| Device Model | Design Format | Starting UAE Price |
|---|---|---|
| iPhone 18 Pro | Traditional Non-Folding | Dh5,099 |
| iPhone 18 Pro Max | Traditional Non-Folding | Dh5,499 |
| iPhone Duo | Foldable Passport-Inspired | Dh8,499 |
Inside the Foldable iPhone Duo and Pro Series
The centerpiece of this year’s announcement is the foldable iPhone Duo, which starts at Dh8,499. Designed around a passport-inspired body with rounded edges, the device unfolds to reveal a 7.6-inch Super Retina XDR display, about 50 percent larger than the screen on the iPhone 18 Pro Max, while remaining usable in portrait mode. When closed, it operates via a smaller outer cover screen. Apple confirmed that when opened, the handset is the thinnest phone it has ever manufactured, marking its most dramatic design transition under Chief Executive Officer John Ternos since the home button was removed on the iPhone X in 2017.
Under the hood, the iPhone Duo runs on an A20 Pro processor and features a titanium shell with IP68 water and dust resistance. It also supports Apple Pencil input and comes in two colors: white and dark blue, with storage options running from 256GB up to 2TB.
For buyers looking for conventional form factors, Apple unveiled the iPhone 18 Pro and iPhone 18 Pro Max with traditional non-folding builds. These models start at Dh5,099 and Dh5,499 respectively in the UAE market. Smart design tweaks aside, the core iPhone lineup remains the primary financial engine for the business, having generated $209.6 billion in global revenue during its most recent fiscal year, representing slightly more than half of Apple’s total sales.
How to Secure Your Device Before Store Launch
- Visit the Apple UAE online storefront or access official retail ordering channels.
- Select your preferred hardware variant, choosing between traditional non-folding Pro models or the foldable Duo chassis.
- Pick your desired storage capacity, ranging up to 2TB on the iPhone Duo.
- Complete payment and delivery details ahead of the September 18 nationwide retail release.
